Services

Build, repair, and keep it running.

Consultancy, implementation, and automation — the same three buckets the larger partners sell — delivered by the person who will open the Zap.

Zapier

Zaps that stay readable when the team inherits them

Multi-step Zaps, Paths, filters, formatters, webhooks, and Tables. I keep task count honest so you are not paying Zapier for work Make would do cheaper — and I do not force a migration if Zapier is the right home.

Typical workLead capture, CRM upsert, Slack alerts, Stripe events, form → sheet, RSVP sync
Good whenThe company already lives in Zapier and the flow is mostly linear
Watch-outs I fixSilent filters, Copilot leftovers, duplicate contacts, dead auth

Make.com

Scenarios for branching, volume, and the visual map

Routers, aggregators, iterators, error handlers, and HTTP when no native module exists. Make is usually the better seat when you can see the whole graph and you care about operations cost.

Typical workShopify/GHL, Stripe/Airtable/Xero, ClickUp onboarding, Etsy ops, enrichment
Good whenThe flow splits, loops, or needs cheaper volume than Zapier tasks
Watch-outs I fixEmpty bundles, inconsistent variables, rate limits, missing error routes

Rescue

When it “should work” and does not

A large share of engagements start as a broken Zap or scenario. I reproduce the failure on a real record, patch the mapping, and leave notes so the next person is not guessing.

Symptoms

Empty outputs

Make modules that run and return []. Usually an upstream filter, iterator, or mapping — not the module you were staring at.

Symptoms

Duplicates & misses

CRM records created twice, or not at all. Search-before-create and idempotent keys.

Symptoms

Copilot Zaps

Generated flows that look complete and fail on cancel, reschedule, or the second booking of the day.

AI in the workflow

Models inside Zapier and Make — not a separate science project

Classify tickets, draft outreach from your own copy, enrich contacts, generate PDFs, or send audio via ElevenLabs. A person stays in the loop on anything that sends or charges.

Already shipped

Airtable + ChatGPT PDF generation. Claude → audio with Make and ElevenLabs. Custom GPT connected to Clio via Make. n8n contract flows with Sheets and DocuSign.

CRM & revenue ops

HubSpot, GoHighLevel, Airtable, Stripe, Xero, QuickBooks

The unglamorous work that pays for itself: contacts that match companies, price IDs that match invoices, wallet top-ups that become the right tax invoice.

Engagements

How we can work

Project

Fixed-scope build

One workflow, your real data, a defined done. Best for a first automation or a rescue.

Care

Monthly retainer

Monitoring, small changes, and a short path when production breaks.

Hours

As needed

When the system is still being discovered and a fixed quote would be fiction.

Next

Bring the stack

Tool names, a sample record (screenshot is fine), and what “done” looks like. I come back with a plan and a timeline.

Book a strategy call